Sign & Digital UK has announced its main stage theatre schedule and speaker line up headlined by celebrity retail expert Mary Portas. The exhibition returns to the NEC Birmingham from 24 to 26 April 2018.
In keeping with this year’s theme – Creativity Bought to Life – the main stage theatre will double up as a TV studio, capturing content and also using the studio as a base to film the many demos, workshops and exhibition stands across the show floor.
To celebrate the show’s opening, visitors will be able to hear from Mary Portas, who will be interviewed on the main stage and then answer questions from the audience. After her main stage appearance, Mary will be visiting stands and demo areas at the show to interact with industry suppliers and experts and discuss the latest developments and innovations in the market.
The theatre’s extensive programme of free to attend sessions runs across the three show days, covering a diverse range of topics from interior surface décor to vehicle wrapping and the future of the industry. Expert speakers will be discussing market trends, practical applications and the profound influence of creative signage and display in customer experience.
Another new initiative from the show organisers is the introduction of three industry panel debates to discuss current and future industry topics.
Event director, Rudi Blackett said, ‘We are delighted to offer our 2018 visitors a wider range of learning and advice than ever before, with an exciting line up of experts to deliver the education programme in the main stage theatre. This is addition to the three new live demo areas covering textile printing, décor and wrapping, and the new look Adobe and Corel theatres and Signmakers workshop.
‘This year’s show sees new content for our core sign, print and finishing and display markets, as well as the design and creative, textile print, event build and interior décor sectors. Our engaging programme will highlight the growing opportunity in these areas.’