Packaging prototypes are increasingly in demand to help developing design ideas and support the decision making process. As a result, there are higher expectations regarding mock ups, which are becoming more and more complex.
This trend has been noticeable for some time in the US and UK, but is now extending to other European markets – especially among top brand owners. To perfectly meet the increasing demands on packaging samples and to even reproduce complex finishing quickly and cost effectively, CGS has expanded its extensive media portfolio with three new types of materials.
In addition to the metallised pouch film, used, for example, for the production of snack food packaging, there are also white and transparent pouch films available. All three materials can be directly printed, exhibit a large colour gamut and are heat sealable. The removable carrier foil makes it easy to handle the printer.
With these new inkjet films, most flexible packaging samples can be produced directly without the need for a transfer film. This is especially advantageous for large, thin foil packaging samples, where the previous approach often led to wrinkles.
The new materials now provide additional generic substrates optimised for flexible packaging.
The entire Oris Solvent Media portfolio has been specifically developed to meet the particular challenges of proof and prototype production for packaging, ranging from a various selection of transparent, aluminium and shrink foils to cardboard and the highly flexible Oris Media Transfer Foil for printing on original substrates.
All are characterised by a high ink limit and a fast drying time. In addition, the latest coating technology combined with an extensive quality control, guarantees consistent results and maximum quality. Common inkjet materials developed for large format applications are mostly inadequate for the demands of the packaging market and typically exhibit low scratch resistance, colour casts and batch to batch variations.
In addition to high quality media for all types of packaging proofs and samples, CGS also produces the Oris Flex Pack//Web system.