DataLase has launched a new website at www.datalase.com to reflect its growth strategy and development of its Photonic Printing technologies.
The website comes as DataLase gears up for an exciting 2019 with new Photonic Printing product launches.
Mark Naples, chief sales and marketing officer, DataLase, said: ‘In today’s digital world, a strong web presence is crucial and, with our unique Photonic Printing solutions, it is essential that our technology and USPs are effectively conveyed to brands and their packaging supply chains.
‘The site’s contemporary design gives us the ideal platform to publicise our expertise, engage with our customers and communicate the extensive benefits of using DataLase technology. This newly designed web space is a powerful asset to our brand and aligns perfectly with our business to business to consumer communications strategy, enabling the FMCG sector to understand the enhanced customer engagement opportunities that lie with Photonic Printing.’
DataLase specialises in the development and commercial implementation of Photonic Printing; a highly versatile technology comprising digital lasers working in combination with conventionally printed laser reactive coatings. Photonic Printing enables next generation consumer marketing campaigns for brands, at the same time as enhancing operational efficiency and reducing waste for the entire supply chain.