Winning ways from Metsa

Packaging Solutions

Metsä Board has announced that eight cartons using its paperboards have been shortlisted for the finals of the European Carton Excellence Awards (formerly the Pro Carton ECMA Awards).

With all the successful entries submitted by Metsä Board customers, there are finalists in Save the Planet, Most Innovative, Beauty and Cosmetics, Food and Beverages and Healthcare and Pharmaceuticals categories.

The Awards will be presented at the ECMA Congress on 21 September in Salzburg and the winners will appear on www.procarton.com at midnight on 21 September.

‘We are extremely excited that so many cartons using our boards have been selected as finalists,’ stated Mika Paljakka, vice president Sales EMEA, Metsä Board. ‘As the demand for sustainable, safe and efficient packaging continues to grow I am pleased to see how designers and carton producers continue to challenge convention and set new standards in creativity and innovation. To support our customers with creating similar innovative, renewable and contemporary packaging solutions we have recently launched our ‘Better with Less’ initiative to help jointly create packaging that fits the brands and demands of the future world.’

The European Carton Excellence Awards attract hundreds of entries, with the jury looking for excellence in design, convenience, brand communication and the major role cartonboard plays as a sustainable packaging material.

The finalists using Metsä Board’s cartonboards are: Save The Planet Fox’s Tin Replacement Project Carton producer: Graphic Packaging International Brand owner: Fox’s Biscuits Lipton Earl Grey 100 G Carton Carton producer: Duran Dogan Printing and Packaging Brand owner: Unilever