Stora Enso launches ReadyReel service for digital printers

Print Solutions

Stora Enso has launched a new service called ReadyReel from its Lumipaper NV converting services site located in Antwerp, Belgium. ReadyReel is a rewinding and palletising service that offers rapid delivery of reels ready in the format and position needed for loading on to the press directly.

The ReadyReel service for narrow format reels has been developed to serve digital printers as well as direct mail and envelope converters. This allows customers to manage the ever growing demands for shorter runs and faster turnaround within their process. The service is available for Stora Enso’s woodfree coated and uncoated papers.

‘The new service allows us to deliver narrow reels efficiently in the format that our customers need. The reels are ready in the right position and easy to handle. To support the new service, we have also developed the SafeWedge system which allows safe handling of reels from the pallet and re-use of the pallets,’ said Ivan De Donder, plant manager Lumipaper NV, Stora Enso.

The ReadyReel service is located within easy reach of many key print and converting centres.

‘The fact that the service is centrally located in Europe helps us deliver reels with fast lead times. For the UK, ReadyReel offers customers another product complementing our ‘direct to market’ sales policy. Giving printers and converters access to narrow format reels, enhancing our current market leading service,’ said Mario di Lieto, managing director of Stora Enso Lumipaper Ltd.

‘The ReadyReel service is going to help us grow our presence in both the inkjet and electrophotographic market and at the same time respond to the changing needs of our converter customers,’ added Jonathan Bakewell, vice president, Office Papers, Stora Enso.