AstroNova introduces grass paper labels

Packaging Solutions

AstroNova is extending its product identification range with new approved labelling for direct foodstuff contact.

This new paper, made from grass, provides an eco friendly label material for organic product brand owners. Environmentally friendly packaging and labelling boosts consumer confidence in both the brand and product. This high quality adaptable label is usable on a wide range of product types (foodstuff, cosmetics, wine, pet foods) and is particularly suitable for labelling clothing.

The manufacturing process for conventional wood pulp uses 6000 litres of water per tonne – compared to a mereone1 litre used in the production of this grass based product; known under the reference 261.

Its permanent adhesive is perfect for small surfaces on a variety of substrates. This general purpose adhesive is approved for direct foodstuff contact and has been awarded Isega Institute certification. As an option, AstroNova can also provide an acrylic dispersion adhesive, which is removable without leaving residue, from a variety of substrates.

The light brown colour of Grass paper means that a vintage style label (popular for the labelling of wines and spirits) can be achieved without the need for additional processing.

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