Winners of the Creative Challenge
In the second half of 2019, swissQprint challenged customers worldwide to a creative competition. The company has now announced the winners. The diversity of entries underscores the versatility of the printing systems used in their creation.
‘We are seeking the most original, most complex, most amazing, most compelling printed products ever produced with a swissQprint machine,’ was the message in the call for submissions that went out to all customers. The Creative Challenge was on! Out of 65 qualifying entries, six winners have emerged. All the entries are on display in an online gallery at www.swissqprint.com.
Top place goes to ‘3D-Kopf’ from Haas Werbetechnik, Austria, a precision application that combines 3D effects and relief printing. In second place is a large format piece of art with some unusual varnish effects, ‘Privathaus M’ from Erwin Hüttl GesmbH, Austria. Third place is taken by ‘ideoopack manupacktur promotionbox’ from raunjakintermedias gmbh, Austria, a promotional item that shows off all the possibilities of UV printing. In fourth place is ‘Mosaic replica’ by Biksad, Turkey, a museum facsimile of a mosaic printed on handmade paper. Tying for fifth place are ‘Bio Club posters’ from Shoei, Japan, a sophisticated print on hologram paper, and ‘Natur’ from Schilder Systeme GmbH, Austria, which combines natural and artificial materials along with printed textures.
The competition title implies that originality was what counted. ‘The evaluation went far beyond this criterion,’ pointed out the competition coordinator, Petra Fetting. Thus, a five member jury of experts evaluated entries according to a grid of distinct criteria. The swissQprint workforce also had the opportunity to submit their ratings, as well as the public, who had their say in the outcome via an online voting platform.
‘Although Austrians dominate the winners' list, participation was international,’ explained Petra. Entries arrived from 20 countries across North America, Europe and Asia, 65 of which qualified. Incidentally, this was the second round of the swissQprint Creative Challenge, the first being in 2016.
‘This year's entries have exceeded our expectations on all counts.’
‘Our customers have shown with amazing style just how versatile our large format printers are,’ concluded Petra.