Baldwin releases latest PrintEnomics e-book focused on sheetfed and web offset printers

Print Solutions

Baldwin Technology has launched a new set of resources for sheet fed and web offset printers at PrintEnomics.com with the release of the ‘Video Didn't Kill the Radio Star. And Digital Didn't Kill Print’ e-book.

Its PrintEnomics’ website offers curated resources that analyse trends and issues impacting not only sheetfed and web offset printers but also narrow web and corrugated printers. Separate e-books, videos, podcasts and instructional guides are available to help maximise printer profitability in all three specialised areas.

More than 5000 print industry professionals have already downloaded or viewed earlier released e-books centered on narrow web (‘Untangling the Web’) and corrugated (‘From Beast to Beauty’).

Through interviews with customers, industry insiders, in-house engineers – and reviews of the latest reporting – Baldwin explores four trends in the ‘Video Didn't Kill the Radio Star. And Digital Didn't Kill Print’ e-book:

• The resurgence in book publishing.

• Labour challenges.

• Direct mail marketing as a cure for screen fatigue.

• Sustainability.

‘In all industries, learning from our peers and industry specialists often gives us a new perspective on our challenges and opportunities. This is what PrintEnomics is all about. Helpful unbiased resources for printers of all stripes to get ahead and stay ahead,’ said Baldwin chief marketing officer Simon Blake. ‘This content is serious, and designed to be easy to digest and practical to implement. Our relevance in the print industry goes far beyond what we manufacture, it is rooted in how we can help our customers be more successful.’

Download ‘Video Didn't Kill the Radio Star. And Digital Didn't Kill Print’ at printenomics.com