Datagraphic donates Sheffield United FC sponsorship to AndysManClub to raise awareness of men’s mental health

Print Solutions

Sustainable mail and document automation company, Datagraphic, has sponsored Sheffield United FC on behalf of AndysManClub, to help challenge the stigma surrounding men's mental health and encourage more people to access support.

As a certified B Corp and EcoVadis Platinum rated organisation, Datagraphic is committed to creating positive environmental, social and economic impact through the way it operates.

Through the partnership, Datagraphic has dedicated the promotional visibility associated with its Sheffield United FC sponsorship to AndysManClub (AMC), including naming the stand ‘AndysManClub for the 2026/2027 season and sponsoring the match ball during the televised fixture against Birmingham City FC.

The initiative will place the AndysManClub name and its ‘It's Okay To Talk’ message in front of thousands of supporters throughout the season, helping to increase awareness of the charity among football fans at Bramall Lane and through wider match coverage.

AndysManClub is a men's mental health charity focused on suicide prevention, providing free, peer to peer support groups across the UK. Through its network of groups, the charity encourages men to talk openly about their mental health in a safe, non-judgemental environment.

By funding the visibility of AndysManClub throughout the season, Datagraphic is using its sponsorship platform to help reach men who may not otherwise know that support is available, encourage conversations around mental health and contribute to a more supportive society.

Peter Wells, responsible business manager at Datagraphic, said: ‘We wanted to donate this opportunity to support a cause that is making a real difference to people's lives. AndysManClub is helping thousands of men across the UK access support and have conversations that can change lives.

‘Through this partnership, we hope to help amplify the charity’s message and encourage more people to engage with its important work. If even one person discovers AndysManClub and feels able to take that first step towards seeking support, it will have been a meaningful outcome.’

Emma Laycock, marketing and campaigns lead at AndysManClub, said: ‘We are incredibly grateful to everyone at Datagraphic for their generosity and support. Choosing to donate the Sheffield United FC sponsorship to raise awareness of men's mental health is a fantastic way to help spread our message to thousands of supporters throughout the season.

‘Football has an incredible ability to bring people together, and by using that platform to encourage conversations around mental health, Datagraphic is helping us reach men who may never have heard about AndysManClub before. We hope this partnership not only increases awareness of the support available but also encourages more men to take that first step towards getting help and realise that it is okay to talk.’

The partnership forms part of Datagraphic’s wider commitment to creating positive social impact through responsible business practices and supporting the communities in which it operates.