Holdsworth hatch up with Robinson’s sustainable packaging for luxury Easter chocolates

Packaging Solutions

Robinson, the manufacturer specialising in value added custom packaging, has developed sustainable packaging for luxury chocolate manufacturer Holdsworth’s Easter chocolate gifts.

Two limited edition Easter boxes have been produced for Holdsworth’s popping candy egg and Easter bunny treat bag. The packaging has been made from 100% post consumer recycled paperboard and is widely recyclable. The clear viewing window is produced from recycled UK water bottles adding to the sustainable appeal.

David Sharples, managing director at Holdsworth Chocolates, said: ‘Whenever we produce packaging, including for special celebrations such as Easter, we aim to make sure all the materials we use are sustainable and can be recycled.

‘Sustainable packaging is a collective goal for both Robinson and Holdsworth. Our brand was developed on a passion for creating beautiful handcrafted chocolates, using the finest of everything, that is why it is so important that we invest in high quality sustainable packaging that reflects our values too.’

The packaging has been printed using six colours and is completed with foil blocking; the perfect finishing touch to add a stunning and luxurious feel to the design. As the Easter packaging was only needed in limited quantity, Robinson provided a small bespoke run for Holdsworth’s needs.

Jon Walker, new product development director at Robinson, said: ‘Producing high quality, creative, engaging packaging for brands and retailers at an affordable price is key. Being an independent company means that we can be flexible to the needs of Holdsworth. We turned around production from design to delivery in just three to four weeks.’