New AI powered automation in Artflow and streamlined workflow in iC3D

Packaging Solutions

Hybrid Software Brandz has announced new advancements to its Artflow and iC3D solutions. The updates introduce AI powered automation and enhanced compliance capabilities in Artflow, alongside expanded functionality in iC3D, helping packaging teams improve accuracy, reduce manual effort and accelerate time to market.

Artflow 26.03 introduces new AI powered capabilities to streamline artwork creation and validation. Automated copy import from product information management (PIM) systems, combined with intelligent proofing of regulatory content using GS1 standards, enable teams to identify errors earlier and significantly reduce manual review.

Artflow’s enhanced rule engine further strengthens compliance by automatically validating copy sheets against defined criteria, including spelling, measurement units and custom rules aligned with internal guidelines. This ensures accuracy at every stage of the artwork lifecycle.A new customisable dashboard provides real time visibility into projects, tasks and workflows, delivering a more personalised and efficient user experience.

In parallel, Hybrid Brandz has introduced new functionality in its iC3D 3D packaging visualisation software. Enhancements include advanced asset categorisation, enabling users to organise assets by product line, GS1 standards or other criteria. This capability improves how teams locate, manage and visualise packaging assets across design, marketing and production workflows.

iC3D now also supports native CF2 dieline formats for applications such as stand up pouches and sachets. Users can create and edit dielines using the Packz PDF editor, generate accurate 3D visuals and export CF2 files, streamlining workflows for packaging professionals working with complex structures and formats.

‘Packaging teams are under increasing pressure to deliver accurate, compliant and visually compelling products at speed,’ said Igor Vandromme, vice presiedent of Hybrid Software Brandz. ‘With AI driven automation in Artflow and enhanced capabilities in iC3D, we are helping our customers simplify workflows, reduce errors and bring products to market faster.’