New Visualis3R video features embossing and debossing tips

Print Solutions

Color-Logic, the exclusive distributor for Visualis3R, has announced the Visualis3R embossing and debossing module, a breakthrough tool that enables designers, agencies, brands, and printers to accurately visualise and plan embossing and debossing effects before production.

Commenting on the new video, director of sales and marketing Mark Geeves said: ‘Embossing and debossing are highly sought after embellishment techniques that add tactile and visual impact to printed materials. Still, until now, graphic designers and printers have found it difficult to predict how these effects will appear on different substrates and designs. The Visualis3R embossing and debossing module removes this uncertainty by allowing users to preview the depth, dimension, and interaction of embossed and debossed elements directly within their design workflow.’

He continued, ‘The educational video, available now in the Visualis3R Academy, walks users through the module’s intuitive features and interface. It covers the fundamentals of embossing and debossing, showcases best practices for both digital and offset workflows, and demonstrates how the Visualis3R platform bridges the gap between designer intent and production reality. By understanding these effects in an interactive visual format, graphic designers and printers can communicate more effectively, reduce costly trial and error, and bring embellished products to market faster and more economically.

‘Embossing and debossing are powerful tools that enable brands to create memorable printed pieces, but the lack of visualisation often leads to guesswork and inefficiencies as they are produced. The new Visualis3R module provides users the ability to see and refine their embossing and debossing special effects before going to press, resulting in more predictable outcomes and faster time to market.’

You can see the video by clicking here