Paramount picks Europa to support European growth

Packaging Solutions

US based Paramount Global has teamed up with Europa Warehouse to support the packaging firm’s ambitious European growth strategy.

Based in California, Paramount Global is a packaging distributor that specialises in plastic, glass, metal containers, closures, and dispensing systems, providing solutions for a growing list of customers in sectors from aerospace to automotive and industrial chemicals to personal care/cosmetics.

 Europa Warehouse is the 3PL division of independent operator Europa Worldwide Group and has sites in Dartford, Birmingham and Corby, offering over one million square feet of dedicated warehouse and logistics space, supporting leading brands across multiple sectors. 

Marcos Garcia Jones, sales director Europe at Paramount, said: ‘This strategic collaboration is a major milestone for us as it will increase our warehouse capacity. Europa will serve as a centralised distribution centre for our growing European customer base. This new partnership will allow us to better meet the diverse needs of our customers and maintain the high level of service that Paramount is known for.

‘We chose Europa as our fulfilment and distribution partner because its values are deeply aligned with ours. Like Paramount, it is customer focused, invests in technology, and delivers high quality 3PL solutions. It also provides total supply chain management, has an in-house software development team, and is strategically located to optimise supply chains and we knew that it was the right fit for us.’

He added, ‘With the additional logistic support, we are now in a very strong position to propel our European business to new levels and better serve our clients. This new partnership really cements Paramount as one of the main UK suppliers for packaging. I look forward to expanding our operational scope to new markets and growing our partnership with Europa, to help nurture our footprint internationally.’

Paramount, which has been operating in the UK since 2006, will be utilising Europa’s Birmingham 3PL site for storage, fulfillment and transportation.

The Birmingham facility complements Paramount’s existing warehouse at Newton Aycliffe in the Northeast.

In addition to Europa’s 3PL expertise, Paramount is also utilising its European road freight and air freight capabilities for a fully joined up service.

The latest development follows Paramount’s recent announcement that it will be exhibiting at London Packaging Week in September.

Dionne Redpath, chief operating officer and head of warehouse at Europa Worldwide Group, said: ‘We are delighted to welcome a leading and growing global brand to the Europa family and our team in Birmingham are looking forward to supporting its expansion.’