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Siegwerk launches new sustainable business agenda HorizonNow

Ink Solutions Green Solutions


Siegwerk has announced its new sustainable business strategy entitled HorizonNow. The strategy combines the term ‘Horizon’, in reference to the company’s New Horizons 2025+ business strategy and ‘NOW’, because the challenges of sustainable development require immediate action.

‘The packaging industry is under increasing pressure to provide more environmentally sustainable options for the future,’ said Nicolas Wiedmann, chief executive officer, Siegwerk. ‘As the sponsor of the HorizonNow initiative, the ambition is to conduct business with the next generation in mind while driving the latest innovations in safe, circular and digital packaging solutions.’.


To ensure the success of HorizonNow, the initiative focuses on seven measurable targets based on the United Nations (UN) Sustainable Development Goals – to be realised by 2025.


‘These are aggressive, industry leading, targets which will ensure Siegwerk’s actions will have a direct impact on the UN Sustainable Development Goals and society as a whole,’ added Nicolas Wiedmann. ‘To ensure our success, we are putting in place the proper organisation and leadership to deliver on our promises.’ In addition, Siegwerk will pursue a certification by EcoVadis to externally monitor and verify the company’s performance.


HorizonNow has been designed to focus on four areas of impact which are integral to Siegwerk’s business. These are: operations and supply chain, product safety and responsibility, circular economy and people and communities. The Siegwerk executive board has approved a new organisational set up which includes a new sustainability office. Led by Alina Marm, head of global sustainability and circular economy, the sustainability office will further guide and facilitate the implementation and advancement of the sustainable business agenda.

‘Since joining Siegwerk in February 2020, we have moved the sustainability agenda far forward and now we are going full circle with HorizonNow. We have seized the opportunity to drive circular economy with carbon neutrality in mind while contributing to a better, more sustainable future,’ said Alina Marm. The sustainability office will also include a global sustainability manager, backed up by a leader for each of the four areas of impact.


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