Soyang Europe and Josero appointed resellers for Vivid Laminating Technologies’ VeloBlade range

Finishing Solutions Print Solutions

Soyang Europe has been appointed as an approved reseller of the VeloBlade range of digital die cutters from Vivid Laminating Technologies.

Customers will be able to access the full range of cutting solutions through Soyang Europe and Josero.

Soyang Europe and Josero will offer customers access to the entire VeloBlade collection but will primarily focus on the Nexus range, which includes the VeloBlade Nexus 2516, a wide format digital die cutter with a bed size of 2500 x 1600 mm. User friendly features on the machine include an automatic cut depth setting, while when combined with a CNC router, the system enables users to work with stocks up to 25 mm thick including materials such as Dibond, MDF and acrylic.

To showcase the quality of VeloBlade cutting to customers, Soyang Europe and Josero have purchased a VeloBlade Nexus 2516 for live demonstrations at its showroom in Accrington.

‘We have done our due diligence on other solutions and are really excited to be partnering with Vivid on this product,’ Soyang Europe and Josero group sales director Sarah Winterbottom said. ‘We have worked with Vivid for many years selling its laminator range and we already have a trading relationship. We were flattered when Vivid approached us to discuss expanding this arrangement.

‘The fact that VeloBlade machines are manufactured and assembled in the UK is key for us; they are very well built and offer tremendous value for money to users. Our technical team is looking forward to working with customers to help them identify the best solution for their business.’

Lewis Evans, managing director of Vivid, added: ‘We are delighted to strengthen our relationship with a great company. We have worked with Soyang Europe and Josero previously on our Easymount machines and it was a really sensible move to partner with the companies on our VeloBlade range.

‘There is a space in the portfolio for a top quality digital cutter and router. We fit the bill mainly because of the aftercare service we offer at Vivid. If they were to buy in kit from abroad, customers would not get the support that they require and Soyang Europe and Josero pride themselves on. Vivid is able to offer high quality support with our expert customer service team in the UK.

‘It is not just the quality of the product but how well customers will be looked after when the sale completes.’

Lewis also spoke about the potential to expand the relationship with Soyang Europe and Josero further, saying that like Vivid, the company is committed to ongoing research and development to bring more solutions to market.

‘The people that work at Soyang Europe and Josero was one of the main drivers behind the new deal,’ Lewis said. ‘Like us, they are very forward thinking and committed to developing new and innovative products. They know there will be new products coming soon from us that they can add to their portfolio and offer to their customers.’