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Tradeprint drives sustainable strategy and business growth with latest investment

Wide Format Solutions Print Solutions


Dundee based trade printing specialist Tradeprint has explained that the use of HP Latex print technology is supporting its ongoing commitment to sustainability and its efforts to drive customers to more environmentally friendly output.


Founded in 1997, Tradeprint has established itself as a full web to print business that acts as a print partner for thousands of aspiring organisations across a wide range of industries.


A business with its finger very much on the pulse of the market, the company is constantly looking for new opportunities and ways it can adapt its operations to satisfy new trends and the ever changing demands of customers.



One of the core focus areas for Tradeprint is sustainability. Having witnessed a significant increase in demand for more planet friendly print, the company is committed to delivering exactly this to clients in all areas – all while continuing to produce extremely high quality products.


In September last year, the company was able to significantly enhance its sustainable print offering when it acquired no fewer than five HP Latex printers. This came after Tayprint, one of the company’s main suppliers, liquidated, allowing Tradeprint to take ownership of the HP Latex machines and commence work almost immediately.



The acquisition included two HP Latex R2000 flatbed printers, a Latex 570 large format printer and two 3600 Latex large format printers all of which were installed by the reseller Perfect Colours.


The Latex printers run water based Latex inks, which have significantly less impact on the planet than other ink types such as solvent, eco solvent and UV. They are also odourless and contain far fewer volatile organic compounds (VOCs) than other inks.


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