Sustainability goes ‘live’ as CEPI unveils new sustainability platform

Green Solutions

CEPI, the European association representing the pulp and paper industry, has unveiled a dynamic ‘live’ sustainability platform which demonstrates, amongst other things, industry’s sustainability achievements.

‘We are delighted to offer our members and the European industry at large a one stop shop for all industry sustainability data and achievements,’ said Jori Ringman, deputy director general of CEPI. ‘The platform will be systematically updated once the new data becomes available; meaning our sustainability platform is always ‘live’ and up to date when you need it.’

The new platform departs from the past practice of producing a new, ‘static’ sustainability report biannually. Building on CEPI’s more than 20 year history of being the focal point for third party verified, industry data, all information on the site will be updated systematically multiple times per year. Users will be able to download the entire website as a PDF or pick and choose per policy section.

The new platform also offers the possibility for companies across CEPI’s membership to display their good practices in the fields of bioeconomy, circular economy/recycling, environment, energy and climate change and forestry. The dedicated Good Practices section will be the focal point for researchers, journalists, policymakers and more seeking best examples from the sustainability leaders in our industry.

Following on from the publication of CEPI’s ‘Key Statistics’ in July, the new platform also reveals a wealth of data on industry’s sustainability achievements. Notably, new certification figures were made public showing that 83.2% of the pulp purchased by the industry is certified and that 70.7% of wood, woodchips or residues from saw mills purchased by the industry come from certified forests.