New Kavalan Moonlight River textile banner eliminates washing process

Wide Format Solutions

Taya Groups is continuing on its mission to mitigate the impact of banner materials on the planet, this time turning attention to the growing global water crisis with the creation of Kavalan Moonlight River. The company is addressing water intensive textile signage banners by substantially reducing water use in the polyester production process through the elimination of the dyeing stage. Moonlight River is a replacement textile signage banner that eliminates the washing process, thereby reducing its overall freshwater use by a staggering 67%.

River’s eco performance is a result of four years close cooperation between Taya and its suppliers. Following successful field trials, the company has once again worked with leading testing and analysis organisation SGS to assess the water use for Moonlight River and verify its claims of water reduction, in much the same way that it conducted lifecycle assessments (LCA) on Kavalan’s range of PVC free products to accurately quantify each product’s impact on the environment.

Vincent Lin, vice president, Taya Groups, commented: ‘The launch of Moonlight River is the next natural evolutionary step as we continue to demonstrate that high quality banner materials do not, and should not, have to come at the expense of the planet. With the daunting prospect of available freshwater reserves running out by 2040, dramatically, reducing the water usage of signage banners is an urgent priority.

‘At Taya, we have been working tirelessly with our suppliers to revolutionise textile signage banner with the development of a polyester yarn that removes the dyeing process while keeping all the strength, durability and LCA impact reductions expected of a Kavalan product. Following a great deal of innovation, perseverance, and rigorous testing, we have created an outstanding and substantially greener product that we are excited to share with the world.’