Premier Paper and Semaphore: Millennium Centre NHS graphics

Print Solutions: Positive About Print

Premier Paper has teamed up with Semaphore Display to help say a big thank you or ‘diolch’ to the NHS with a graphic installation at the Wales Millennium Centre in Cardiff.

The Wales Millennium Centre, situated in the Cardiff Bay area of Cardiff, is the premier venue in South Wales for concerts, opera, ballet, contemporary dance, theatre, comedy and musical performances; a grand structure comprised of Welsh slate, metal, wood and glass – the perfect location for a big window graphic display, to thank the NHS for all that they do.

Christian Williams, group operations director at Semaphore Display, wanted to show the company’s appreciation for the NHS and came up with the idea. He said, ‘We discussed this with our longstanding client, and decided to progress the project supporting our client with the design, production and installation of the graphics free of charge.

‘I contacted Brad from the Premier Display Graphics’ team, who we have worked with for a number of years, for support with the cost of the material and he supplied free of charge.’

Christian actually manufactured the job himself; he printed the graphics through a Roland TrueVis VG-640 on a print and cut programme. To finish, he laminated with an exterior GU370 Ultra Gloss laminate. He said, ‘This is a very difficult and unprecedented time for everyone and we wanted to show our gratitude to the people who are risking their lives to help others. We are extremely proud to work with our longstanding client, The Wales Millennium Centre. Donating a more personal, and special message to take pride of place at the entrance of its landmark building.’

Premier Paper supported Semaphore Display by providing stocks of Rijet 100 in a gloss white finish and removable adhesive, completely free of charge. Brad West, Display Graphics business development manager at Premier, commented: ‘ These are unprecedented times and our NHS staff are doing an amazing job. We are proud to be able to show our support in any way that we can.’