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DataLase expands high humidity coatings range

Label Solutions

Following on from the release of its water based flexographic (WBF) high humidity coating aimed at paper and corrugated printing industries where high humidity is a factor in post print processes, global coding and marking specialist DataLase has launched three additional coatings to expand the offering.

The new coating, WBF-7101, offers a high contrast white to black colour change with a standard level of rub resistance, and can be used for case coding applications in high humidity areas. Ideal for a variety of applications including food and beverage and e-commerce on either brown or white paper and board substrates. In addition, DataLase is launching high rub resistance variations – WBF-HR-7100 (clear to black colour change), and WBF-HR-7101 (white to black colour change) – which are designed specifically for supply chain resilience, therefore ideally suited for industrial, construction or logistical applications.

Standard print and apply labels face several issues due to high humidity, which may include edges lifting or curling, making them liable to eventually fall off. Added moisture can also cause labels to fade quickly, rendering them useless, while ink may smudge or smear in high humidity conditions. All of which adds additional pressure to the supply chain due to product recall and rework.

DataLase WBF High Humidity Coatings address these challenges head on. The coating formulations have been optimised to provide unsurpassed product stability and excellent flow properties in geographical areas where high humidity is present. Used in combination with an appropriate CO₂ laser marking system, DataLase WBF High Humidity Coatings deliver important sustainability benefits, by eliminating label backing waste and/or hazardous ink disposal from supply chains. Designed to be heat, moisture, scuff and high rub resistant, the coatings provide a stable image density that does not deteriorate.

Commenting on the release of the new coatings, DataLase’s CSMO, Paul Dustain, said: ‘Given the success of our initial high humidity coating launch, these additional coatings represent the extent of our technical expertise in developing products to benefit those supply chains and production environments that operate in the most demanding of conditions.’


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