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DataLase to showcase laser coding solutions at SuperCorrExpo

Coding Solutions


Global coding and marking specialist, DataLase, will be exhibiting its proprietary technologies on booth 2217 at this year’s SuperCorrExpo, which takes place at the Orange County Convention Centre in Orlando, Florida from 8 to12 August 2021. As this will be the company’s first show following the Covid-19 pandemic, unfortunately DataLase staff are unable to attend due to current travel restrictions. However, with this being a key industry event, the company want to ensure that it still has a representative and presence at the exhibition.


With production environments becoming increasingly challenging, both brand owners and converters alike are demanding more robust, high contrast coding and marking of variable data, to ensure compliance and traceability of products and packaging. The company will therefore be using the expo to focus on its highly efficient and sustainable case and product coding solutions designed to meet these requirements, and it will also reveal an exciting new addition to the portfolio.



The company’s highly acclaimed Case Coding Solution for corrugate is impressive. Enabling supply chains to be responsive and flexible to consumer demand, the solution uses a laser to provide a fast and highly efficient method of applying variable information, such as barcodes, date and lot codes, QR codes, graphics and sequential batch numbers, onto corrugated boxes and shelf ready packaging. A viable alternative to print and apply labels, high resolution inkjet and waxjet solutions, DataLase Case Coding Solution helps eliminate waste and single use plastics from the supply chain.


In addition to case coding, the company will also be displaying examples of its Product Coding Solution. Through the integration of a highly efficient laser marking system, which provides high contrast variable data on a variety of substrates, the solution offers reliability, flexibility and consistent high quality product coding.


‘This is second time that DataLase has had a booth at a SuperCorrExpo event and we are excited to be presenting our innovations once again and getting back to a sense of near normality,’ said Paul Dustain, CSMO. ‘The US is a key geographical area for DataLase, allowing us to reinforce our brand and present our photonic solutions to a highly influential audience.’


For further information on DataLase’s coding solutions and to discover how their technology can benefit your business, please visit booth 2217.


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