FESPA unveils new branding reflecting futuristic vision

Print Solutions

FESPA has unveiled its new branding in a move that highlights its evolution and its future focused agenda.

The new branding, launched at the same time as FESPA’s new strapline: ‘Connect, Inspire, Support’, signifies more than a visual change – it is a reflection of the organisation’s purpose: to serve its community, promote creativity, and connect print professionals with the tools and knowledge they need to thrive.

The branding is being rolled out across all FESPA platforms, including its website, social media channels, member communications and flagship exhibitions.

Duncan MacOwan, head of marketing and events at FESPA, commented: ‘Our new look is fresh, futuristic and brings a new level of clarity to how we present ourselves to our global community. Importantly, it reinforces our commitment to inspiring and supporting our network as the print landscape continues to evolve.’

The new branding coincides with the release of the FESPA Future, which details how the organisation connects, inspires and supports its community beyond its global exhibitions.