Indonesian ambassador visits EBB

Print Solutions

Sustainability and supply chain transparency aren’t just ambitions at EBB – they are at the core of how the company operates.

The company was recently honoured to welcome His Excellency Pak Desra Percaya, the Indonesian ambassador to the UK, to its head office in Farnborough, accompanied by his Trade attaché and coordinator for economic affairs. The visit was a rare and valuable opportunity to bring together diplomacy, trade, and sustainability under one roof.

The visit began with an exchange of gifts – a paper Indonesian flag, handcrafted from flowers, presented to the ambassador, who in return gifted us a beautifully packaged selection of Indonesian coffee. A small but symbolic gesture that set a tone of mutual respect and openness.

Tim, Matt, and Rebecca Elliott hosted a tour of our site, showcasing the operations and walking through the scale and scope of the EBB business.

Rebecca expanded on how sustainability and transparency have become increasingly important to customers.

The discussion covered some of the most pressing issues facing our industry today: deforestation, upcoming regulatory changes under the EUDR, the importance of supply chain due diligence, and EBB’s long standing commitment to responsible sourcing. This includes the protection of indigenous rights and the recognition of communities whose lives and livelihoods are closely tied to forested landscapes.

The ambassador expressed Indonesia’s ambition to be a strong and credible supplier to the global market, noting that several sustainability initiatives are being prepared for rollout – many of which are dependent on the release of pledged funding from COP. He also acknowledged the challenges posed by geography, highlighting that carbon emissions from transport can disproportionately impact sourcing from regions such as Southeast Asia. Nonetheless, he stressed that transport related carbon should not be a barrier to sustainable trade.

Throughout the conversation, there was mutual recognition of the need for open dialogue, shared responsibility, and continued collaboration across borders.