Where The Trade Buys creates the way to have a ‘cracking’ Christmas

Print Solutions

Where The Trade Buys has come up with a cracker of an idea for this festive season, which should hopefully help make Christmas go off with more of a bang.

The company has created a two metre long Christmas cracker, following a request from a customer who wanted a large scale version of the seasonal favourite.

And now Where The Trade Buys believes these could become a surprise hit, allowing buyers to personalise them and fill them with their own choice of gifts.

The company offers a whole range of seasonal items which can be personalised – from advent calendars to wrapping paper to photobooks – which are traditionally best sellers in the run up to Christmas. And, it believes this year they will be more popular than ever before, given the prospect that families and friends may not be able to get together in the usual way.

The personalised items are also in demand from companies which want their customers and clients who can’t be seen in person to remain brand aware – along with offering some seasonal cheer.

‘The cracker was a specific request from a customer which were more than happy to create,’ said Gary Peeling, CEO of Where The Trade Buys. ‘It is also nice to be able to put a cheerful spin on two metres which for once is not referring to social distancing.

‘We have come up with a fantastic range of items that can easily be personalised via our website for Christmas which we believe will be more important than ever this year.’

Among the fun items which the company has created are its range of life size ‘sitees’ – full size cut outs that can be created from uploaded photography to have a fun reminder of a friend or family member.